Annita has significant experience at contract negotiation, establishment and management. She also has business development experience having identified and created new collaborative research opportunities with industry, government agencies and the not-for-profit- sector. Annita is also a registered patent and trademark attorney and is completing a PhD on university-industry collaboration.

Annita joined UQ from QUT where she was the inaugural Manager of a recently created Centre for Behavioural Economics. Annita spent four years as the Chief Operating Officer at the Science of Learning Research Centre and managed the transition of the Centre after the initial ARC funding ended. Prior to this Annita worked for seven years for Uniquest as Manager, Innovation and Commercial Development, assigned to the Queensland Brain Institute.