Marketing, Communications and Events
The BEL Faculty Marketing & Communications team is responsible for:
- Providing communications, marketing, and event coordination support, advice and guidance to the units within the faculty (Advancement, Student Employability, Student Experience/Academic Administration, International, Research, AIBE and CBEH)
- Developing content for and managing the BEL, AIBE, CBEH, Executive Education and Law School websites and social media channels, as well as BEL content on the Future Students website, in the CRM and CX and for UQ Answers
- Supporting the schools and their marketing and communications staff with media, communications, marketing and events as required, including coordinating BEL’s involvement and presence at major annual student recruitment/community outreach and UQ-wide events such as UQ Open Day, TSXPO and O-Week
- The coordination, design and production of all Faculty publications, prospectus guides, marketing and promotional materials and merchandise, both print and electronic, to support student recruitment and engagement, the student experience and alumni and community relations
- Being the conduit for BEL and its three Schools, and collaborating with central OMC, Domestic Student Recruitment (DSR) (formerly OPSSE), UQ International and central Advancement on UQ branding, strategies, campaigns and engagement with schools, students and academics
- The development and maintenance of BEL’s visual identity and templates in line with the UQ brand guidelines
- Providing communications, marketing, and event support for BEL strategic projects and initiatives, sponsorships and profiling our Faculty and Schools – for example, 293 Queen Street project
- Photoshoots and video productions for the Faculty and units within the faculty, including photoshoots of staff, students, donors and alumni, as well as at events, and videos for promotional purposes and social media.
